2023's Top Blonde Hair Color Trends - Bangstyle (2024)

Transitioning from a season of icy cool tones and next-level lift, we’re seeing a trend toward warm, lived-in blonde shades. Still just as glamorous as their predecessors, as spring begins to bloom and summer is in sight, we’ll see a brand new host of blonde hair trends come to light. Curious which shade to pick? We’re highlighting the best blonde tones of the season, plus our top tips to achieve them.

The Top Blonde Tones of the Season — Lightening and Toning Tips


Buttercream Blonde

Slightly warm with a creamy finish, buttercream blonde still captures a light and bright feel but with a touch of depth. The ideal transition shade whether you’re heading lighter or testing outdeeper tones. The key to the look is to capitalize on shine by adding regular Wella Professionals Shinefinity treatments. With a range of finishes and up to 250% shinier hair, Wella Professionals Shinefinity helps create and maintain your buttercream blonde.

2023's Top Blonde Hair Color Trends - Bangstyle (1)


Sandy Blonde

Deep, blended and beige — this medium blonde tone is as sweet as it is sultry. It leans on the side of cool to neutral based on your personal preference. To keep this color in perfect balance, Wella Professionals Shinefinity is ideal. The sheer coverage glaze will enhance the color while canceling out any unwanted brass tones, and the added shine will create a luxurious finish.

2023's Top Blonde Hair Color Trends - Bangstyle (2)

Blush Blonde

2023's Top Blonde Hair Color Trends - Bangstyle (3)

Straying from the ashy blonde tones that generally dominate the summer, clients are leaning toward everything from golds to pinks and peaches to add a splash. One of our favorite tones this summer is pastel pink, which can easily be achieved with Wella Professionals Blondor Permanent Liquid Toners. After lifting hair with Wella Professionals BlondorPlex, apply Wella Professionals Blondor Permanent Liquid Toner in Pale Quartz to achieve a subtle blush blonde shade.

2023's Top Blonde Hair Color Trends - Bangstyle (4)

Honey Bronde


If you’re looking for a lived-in shade that also features grey coverage, honey bronde is an ideal match. The ability to cover greys at the roots while offering a touch of brightness throughout the ends is our favorite way to add a touch of blonde this season. If you’re after 100% grey coverage, adding a root melt with Wella Professionals Koleston Perfect ensures optimum color performance. Not only will it create a flawless color melt, but Wella Professionals Koleston Perfect is alsoformulated with Metal Purifier and ME+ dye technology for true-to-tone color and protection from damage caused by metals.

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Cozy Blonde

We’ve seen warm blonde shades really picking up the past few seasons. It’s no surprise that Cozy Blonde will be one of the top colours to ask for in 2023. With a hint of honey, this medium blonde-bronde tone will be making waves. Wella Professionals BlondorPlex followed by Blondor Permanent Liquid Toners is the key to creating the shade. Easily customize the warmth and coolness factor like Wella Professionals Chief Blonding Officer Zach Mesquit did here with the addition of Wella Professionals Liquid Blondor Toner Brass Kicker. The non-progressive color won’t over-deposit, so you’re able to achieve a perfect blonde every time.

Aftercare For Your Blonde

Maintenance is a crucial element for any hair color and especially for blonde shades. They tend to show discoloration, damage and fading quicker than other tones, so be sure to incorporate the home care designed for color-treated hair.

Wella Professionals ULTIMATE REPAIR

Everything from the sun to your water can have an impact on hair color. This is exactly why Wella Professional's ULTIMATE REPAIR is ideal for blonde tones. With Metal Purifier technology, it helps remove metals, product build-up, oils, dirt and pollution to reveal better looking and feeling color, while repairinghair damage in 90 seconds*.Additionally, in just one use, you’ll notice 99% less breakage**, 12x smoother hair***, and unbeatable shine that lasts up to four washes****.

2023's Top Blonde Hair Color Trends - Bangstyle (6)2023's Top Blonde Hair Color Trends - Bangstyle (7)2023's Top Blonde Hair Color Trends - Bangstyle (8)

Wella Professionals ULTIMATE REPAIR Shampoo($35.00), Wella Professionals ULTIMATE REPAIR Conditioner($35.00), Wella Professionals ULTIMATE REPAIR Miracle Hair Rescue($95.00).

Wella Professionals ColorMotion+

Anytime you color hair, it can be left in a sensitized state.Wella Professionals ColorMotion+ strengthens hair with WellaPlex to repair and enhance bonds. Plus, with 8 weeks of color protection you’ll notice smoother, shinier, more balanced color for longer.

2023's Top Blonde Hair Color Trends - Bangstyle (9)2023's Top Blonde Hair Color Trends - Bangstyle (10)2023's Top Blonde Hair Color Trends - Bangstyle (11)

Wella Professionals ColorMotion+ Shampoo($25.00),Wella Professionals ColorMotion+ Conditioner($25.00),Wella Professionals ColorMotion+ Structure+ Mask($25.00).

*When using ULTIMATE REPAIR Step 3

** When using ULTIMATE REPAIR Step 3. Instrumental test versus non-conditioning shampoo

***Vs. non-conditioning shampoo

****Instrumental test versus non-conditioning shampoo When using Ultimate Repair Shampoo, Conditioner, and Miracle Hair Rescue

Get to know Wella Professionals Shinefinity

2023's Top Blonde Hair Color Trends - Bangstyle (12)

Wella Professionals Shinefinityis a glossing treatment that improves tone while creating a shine you can feel. In addition to creating unbeatable shine and beautiful true-to-tone results, you can look forward to the following with Shinefinity:

  • 37 Demi-Permanent Shades that are intermixable for endless color options
  • Offers up to 250% shinier hair*
  • Up to 50% smoother hair**
  • Up to 50% softer hair**
  • Tones that last up to 6 weeks
  • Innovative formula regulates the pH of the hair to ensure it doesn’t fall below 6.5 for balanced, optimal color results.
  • Can be used on natural hair color, after lightening, or in addition to grey coverage services.
  • Pick from 2 developers: Bowl and Brush Activator or Bottle Activator
  • Pick from Cool, Warm, Naturals, or Booster color palettes or the just-launched Signature Naturals collection featuring 5 shades ideal for counteracting warmth or creating root shadows.
  • Use Shinefinity to create shine, refresh color and highlights, add tone, enhance dimension, or correct color.
  • 1 Shinefinity tube sold every 10 seconds in the world.

*versus untreated bleached hair

**Instrumental testing vs. our regular demi

2023's Top Blonde Hair Color Trends - Bangstyle (2024)

FAQs

What is the new blonde hair color for 2023? ›

Honey blonde is a warm and luxurious hair color trend that complements a wide range of skin tones. This shade blends golden and caramel hues for a smooth and silky look that captures the essence of honey.

What color shows up best on blonde hair? ›

If you rock a shade of platinum blonde hair, you can mix and match all the shades of the winter palette in your outfits with the certainty that you will look amazing. Therefore, intense colours such as klein blue, fuchsia, burgundy or black will be your best allies for any look.

What is the trend in blonde highlights in 2024? ›

For those clients who dare to go bold, icy platinum blonde highlights are one of the chicest choices of 2024. This cool-toned and ultra-light shade adds a striking, icy effect to the hair, making it a go-to for those seeking a glamorous and dramatic transformation!

What shade of blonde is right? ›

Generally speaking, paler, pinky skin tones suit cool, delicate blondes; think ash, beige or baby-blonde. 3. Darker or more yellow / golden-toned skins suit golden or honey hues; think butter, golden, caramel tones.

What is the most attractive blonde hair color? ›

Some of the most popular and attractive blonde hair colors include platinum blonde, ash blonde, and honey blonde. Platinum blonde is a very light blonde color that can almost look white. Ash blonde is a cool-toned blonde color with a slightly greenish or blueish tint.

What hair color makes you look younger? ›

Ten out of ten colorists agree, shades that are warm-toned read more youthful than cool-toned hair colors. Spicy copper reds, rich caramel brunettes, and soft honey blondes will warm up your complexion for younger-looking skin (hold the retinol).

What blonde hair looks good on everyone? ›

Honey blonde seems to be one of the most popular shades of the color, and with good reason: It looks good on everyone.

Do blondes look better in gold or silver? ›

Silver: silver jewelry looks fresh on those who have blonde hair and very pale skin. If you have bleached or white blonde hair that has a natural tone, silver jewelry is the way to go.

How to get buttery blonde hair? ›

Three steps to Butter Blonde hair at home. Lighten virgin locks with Total Bleach, then add Champagne Super Toner to neutralise brassy yellows and create a warm golden base for your Just Like Honey Super Cool Colour.

Are bangs in for 2024? ›

Curtain bangs continue their trend cycle domination; we named them as one of the biggest hair trends for 2024, and Carpenter's fringe is the perfect example, especially when paired with her enviable blowout.

Does blonde hair make you look older or younger? ›

Does Blonde Hair Make You Look Younger? It does indeed! Warm blonde tones such as honey, gold, caramel and strawberry blonde can take years off your face. If you are a natural blonde, try a toner that contains moisturising ingredients to make your hair more youthful.

What is the expensive blonde trend? ›

According to this season's trends, there's blonde hair and then there's 'expensive blonde' hair; a nuance that promises seamless, soft and summery tones, all positively brimming with shine. The name has nothing to do with the price tag, but plenty to do with the chic, blended finish.

What is the prettiest shade of hair? ›

Most Attractive Hair Colour According to Women
Hair colorPercentage
Brunette38%
Blonde36%
Red18%
Black5%
1 more row
Mar 7, 2023

Should I do warm or cool blonde? ›

The easiest way to determine which blonde is most flattering for you is to consider your skin tone. As a general rule, you want a little bit of contrast, meaning those golden, warm tones are great for those with paler skin, while darker, olive skin tones look good with cooler blonde hair.

How to check if blonde hair suits you? ›

Determine your skin tone

Believe it or not, this is determined by looking at your veins. Blue or purple veins means you have cool undertones, whereas green veins means you have warm undertones. If you have a combination of both, you have a neutral undertone – meaning more choices on shades of blonde.

What is the hair color of 2023? ›

Strawberry brown balayage

Now is the perfect time to extend your love for the fruit by getting the strawberry hair color. It's going to be the hottest hair color trend of 2023 where you will get the chance to jazz up your dark brown base color with deep strawberry red.

What is the most popular hair Colour for 2023? ›

Marvelous Magenta

Though it's derived from the red family, magenta brings forward a vibrant spirit all of its own that people will be craving in the upcoming year. The Pantone Color Institute named Viva Magenta as its official color of the year for 2023 for its joyous yet powerful nature.

What is the hottest hair trend in 2023? ›

“For summer 2023 it will have an updated feel with more layers and softer cropped fringes, like a '70s or '90s-esque curtain bang, and copious amounts of movement made easy from internal layers – perfect for that on trend cool girl,” he says. Or, if you can't decide between a bob and a pixie, combine both.

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